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MAIN | Le mouvement

Brand content - Video - 2019

Le mouvement des accélérateurs d’innovation du Québec

MAIN unites business accelerators across Quebec in order to establish a strong and efficient network, helping entrepreneurs in the business development phase. Collaboration amongst these organizations is essential to create thriving businesses in Quebec. This is why MAIN is one of the most important movements supporting this goal.

The Mandate

First, we had to create a video presentation of the movement as a way to introduce its role to its target audience. Then, to support daily communications, we collaborated with MAIN to create a series of clips that show real-life cases of accompanied businesses and entrepreneurs.

The Coaches

To show the impact the programs have had on entrepreneurs, we went to meet with them as well as their coaches. We were able capture them on the spot, and to reveal their close-knit relationship, which acts as an important contributor to their professional growth.

The Animation

We paired the images we captured with motion graphics to illustrate how the movement delivers concrete support: a lever that allows businesses to grow rapidly.

Locketgo - Ueat - Imeka

Three capsules that concretely present companies and entrepreneurs supported by MAIN. In order: Locketgo, Ueat and Imeka.

Client: Mouvement des accélérateurs d'innovation du Québec
Project manager (client): Justine Côté
Director: Christophe Lavigne
DOP: Carlos Lopez
Designer & motion design: Alex Chocron
Writer: Pascal Henrard

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